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3 reasons you should use a branded domain extension

2019-06-13 — by Alisha Shibli

The last few decades have seen marketing evolve into a whole new form. Today, we are in the midst of an era that not only focuses on what you say and how you say it, but also how it looks when you present it. Every fragment of a message can be used to improve branded awareness.

The use of short branded links in all your online (and offline) communication is one such tactic. The URL that you share on your social channels and email communication can be branded to better your visibility.

A short link is a long URL that is crunched to redirect visitors from one web page to another. For example:

A generic short URL contains a random slug that does not give any hint about the website or the content that it’s pointing to and therefore, does nothing for your branding.

A better approach here would be to create a short, branded link. What it implies is, to have a domain name that represents your brand and a relevant keyword that explains where the link might lead. This way you promote your own brand and content instead of some other service.

For the example stated above, a relevant short link could be travel.space/abroad-checklist

What are some good examples of branded short links?

– On Facebook

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– On Twitter

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– On LinkedIn

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What are the benefits of short branded links?

1. Branded links increase brand name recognition
Unlike a generic short link, a branded one is your own. It explicitly communicates who is sharing the content and also tells what the reader might see on the landing page. Not only is it a great branding tack, but it also keeps the communication between the brand and its user transparent. This helps build a positive affinity towards the brand and the content shared.

2. Branded links give better visibility to your content
When you share a Bit.ly link, you are using an external service. However, when you use your own domain name, you claim full responsibility of the brand and the content being shared. These intricate details go a long way in building a credible brand.

For instance, Leonard Kim, one of the top marketing influencers named by Forbes and the co-author of Ditch The Act identified the importance of branding his short links to better promote his content and himself. He uses .SITE domain name to brand all his short links.

brand

3. Branded links help build trust with your audience
A URL that highlights your brand is as good as it is “signed” by you. This allows for more link clicking and less link fluttering. And this is where online marketing gets exciting—you can create branded domain names highlighting your brand and the content and share it across social media and other mediums.

Consider having a domain name www.socialmediatips.online and every time you share something on social media, you could use a branded short link such as socialmediatips.online/10hacks or socialmediatips.online/insta to better promote your content.

How to create a short-branded link?

1. Choose an appropriate domain name
Your domain name should reflect the industry you belong to or the kind of work that you do. Most businesses/freelancers specialize in selected categories. If you’re one of them, then consider buying domain names that have keywords centered around your specialty/industry.

For example, if you’re a tech business, use a .TECH domain such as www.[name].tech, or you could go with a more versatile domain extension such as .ONLINE, .WEBSITE, .PRESS, etc.

2. Sign up for a link-shortening service
Multiple online platforms such as Rebrandly allow you to create meaningful and brandable short links to better promote your work. Sign up on their platform to create your own short links.

Conclusion

Online marketing experts are honoring the significance of using branded links in their digital communications. These links have become a staple in all their social media posts. Next time when you share a link, opt for a branded option and then see your click rates go through the roof.

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This week only – .NU domains only 9 SEK

2019-04-24 — by Natalie Kangärde

 

This week we have a great offer for you! Miss Hosting is giving you a really good price on .NU domains – only 9 SEK / first year. This week only! Order your domains at Miss Hosting now.

Terms:
• New and existing customers
• Offer is valid first year, no renewals
• Unlimited amount of registrations
• Order must be paid before 23.00 april 28th

Don´t miss a great deal!

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Kundcase! Intervju med – Netleads AB

2019-04-04 — by Alexandra Linnuste

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Internetföretaget Netleads AB har sedan starten 2015 fokuserat på att förvärva och bygga upp användbara sajter främst inom däck och motor. Bland de mest populära sajterna i Netleads utbud finner man Billigasommardäck som listar testvinnande sommardäck samt i vilka butiker man kan köpa dessa till låga onlinepriser. En annan populär sajt är VinterdäckDatum.se som bland annat förklarar vilka datum som gäller för byte av vinterdäck respektive sommardäck. Trafiken på denna sajt är väldigt säsongsbetonad och går upp vid månadsskiftena november/december samt mars/april i samband med att det blir aktuellt med däckbyte. Kika gärna förbi om du är osäker på när det är dags att byta däck!

Varför valde ni att flytta till Miss Hosting?
Vi kom i kontakt med Miss Hosting för flera år sedan i samband med att vi skulle förvärva en sajt och var i behov av en escrow-tjänst. Vi fick bra hjälp genom escrow-tjänsten på Miss Domain och sedan dess så har vi köpt fler tjänster av Miss Hosting och idag är Miss Hosting vår största leverantör av domän och hostinglösningar.

Hur har ni upplevt samarbetet med Miss Hosting?
Vi upplever att vi alltid får snabb och professionell respons från Miss Hosting om det dyker upp frågor. Dessutom så upplever vi att vi får bra valuta för pengarna.

Vilka tjänster använder ni hos Miss Hosting idag?
Vi har både hosting i form av vps och ett flertal domäner registrerade via Miss Hosting. Utöver detta så levererar Miss Hosting content-sidor med olika IP-nummer mm till oss.

På vilket sätt har ni upplevt en förbättring sedan ni flyttat till Miss Hosting?
Framförallt en bättre kundservice men vi upplever även snabbare hemsidor via Miss Hostings lösningar vilket i slutändan innebär ökade intäkter till oss.

Skulle ni rekommendera andra till Miss Hosting?
Ja, särskilt om du är i behov av bra SEO-tjänster. Inom denna nisch finns det nog ingen bättre leverantör i Sverige i dagsläget.

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We love low prices – 82% OFF on Web Hosting & Website!

2019-02-11 — by admin

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Why don´t you buy something really nice for your loved ones or maybe your own company this Valentine? We just love low prices –  buy Web Hosting & Website for only $0.99 /month, for Web Hosting Basic 12 months. You get 82% discount!  

Terms:

  • Only new customers. No renewals or upgrades.
  • Prices valid on your first invoice.

Take a look at our lovely prices!

Happy Valentine´s Week!

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Great offer on .NU domains – only $1.09!

2018-12-24 — by admin

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We have a great offer on .NU. domains – only $1.09 first year. Original price is $16.99, you save $15.90 when registering a domain before the 30th of December!

Offer terms:

  • This offer is only for new registrations, no renewals.
  • No limits on how many .NU domains you can register.
  • Your order must be paid before the 30th of December at 11.00 PM (CET) or your order will be removed.

Don´t miss our domain deal!

Order your domain now

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Great offer on our .SE domains – only $1.09!

2018-12-17 — by admin

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We have a great offer for you on our .SE domains – only $1.09 (first year). Original price is $10.99. You save $9.90 when registering a domain before the 23rd of December.


Offer terms:

  • This offer expires on the 23rd of December at 11.00 PM (CET).
  • The offer is valid the first year, no renewals.
  • No limits on how many domains you can register.
  • Your order must be paid before the 23rd of December at 11.00 PM (CET) or your order will be removed.

Don’t miss this great deal!

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CYBER MONDAY! 30% OFF ON VPS & DEDICATED SERVERS

2018-11-26 — by admin

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This Monday is a special one! We celebrate Cyber Monday with a great deal for you – 30% off when you order VPS and Dedicated Servers (first year). 

Offer terms:

  • This offer is valid until 27th of November, 11.59 PM (CET).
  • Price is only valid first year
  • Offers are valid for both new and existing customers
  • Existing customers can only upgrade, not downgrade

Enter this code at checkout: cybermonday

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BLACK FRIDAY! 60% OFF ON ALL SHARED WEB HOSTING

2018-11-22 — by admin

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This Black Friday you get a super deal from us –  60% OFF on all Shared Web Hosting (first year) and you get .XYZ domain for only $1.09 (first year).

Our Black Friday deal is only valid on the 23rd of November, so don’t miss out!

Offer terms:

  • Offers valid for 24 hours this Friday 
  • Offer valid first year, only new registrations no renewals
  • Existing customers can only upgrade, not downgrade
  • No limits on how many .XYZ domains you can register

Enter this code at checkout: blackfriday

Buy now